New PDF release: 50 Billion Dollar Boss: African American Women Sharing

By Kathey Porter

ISBN-10: 1137475021

ISBN-13: 9781137475022

ISBN-10: 134955216X

ISBN-13: 9781349552160

For too lengthy there were few 'blueprints' for younger ladies marketers - fairly African-American girls entrepreneurs--to persist with. whereas ladies are beginning companies in remarkable numbers, many African-Americans are first-generation marketers, and there were few position types for them to emulate and study from.
The influence of African-American girls in enterprise is indisputable. in accordance with the 2014 country of Women-Owned companies document commissioned through American convey OPEN, whereas businesses owned by means of girls of colour are smaller than non-minority women-owned companies, their development in numbers and monetary clout is usually a ways outpacing that of alternative women-owned entities. companies owned through African-American ladies led that progress, up 296% from 1997 to 2014, producing approximately $50 billion in profit. it really is, in a feeling, a moment Black Renaissance, growing what we love to name the '50 Billion greenback Boss.'

African-American ladies proceed to excel and form society throughout industries. This ebook highlights a number of African American girls marketers and leaders, acknowledges them for his or her enterprise acumen, examines how they creatively solved enterprise demanding situations and pointed out possibilities to develop and maintain their businesses.

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Extra info for 50 Billion Dollar Boss: African American Women Sharing Stories of Success in Entrepreneurship and Leadership

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They knew, and if they didn’t, someone would call them. ” With conviction, and using her new insights, Yolanda worked to identify opportunities that would be good for her business. She then reached out to the extensive network that she had cultivated throughout the years, first, to tell them that she now had her own firm and, second, to find the appropriate contacts. She then began campaigns to secure the business. This strategy worked, and within months, she started picking up several clients, and her business began to take off.

But while on her journey of enlightening people through education, she realized that God required more of her. “I have several degrees and lots of education,” she says, “and for a long time I leaned on that. When God brought this to me, yes, it required expertise, but it also required other traits that I had to develop. ” Dr. Lisa had to tap into God’s infinite knowledge and well of wisdom to see what He’d have her to do. She said she also learned to walk by faith and not by sight. When she decided to start her company, people thought she was crazy, pointing out that she was a professor, not an entrepreneur.

Lisa told Walmart she was on board. Find your mission She renamed her company World of EPI™, LLC (Entertainment, Publishing and Inspiration), with the mission to be an expression of joy. She further believed that this venture would be an avenue to promote her ministry of positive self-esteem. From concept to production, Positively Perfect™ Dolls took approximately two years to complete. While the process was extraordinary, it was by no means effortless. Dr. Lisa had no manufacturing or previous experience in the toy industry.

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50 Billion Dollar Boss: African American Women Sharing Stories of Success in Entrepreneurship and Leadership by Kathey Porter


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